A speculative motion design concept exploring how StackAdapt bridges technology and creativity in digital advertising.
The piece focuses on translating complex ad-tech systems into clear, energetic motion using an abstract visual language. It combines 2D motion design, a simple 3D environment, and AI-generated visuals to explore rhythm, structure, and scalability while staying aligned with StackAdapt’s brand system. Process: Concept development → sketch exploration → styleframes → motion design and final animation
AI Visuals
Using Gemini, Kling AI
AI was used as a visual exploration tool to generate abstract textures and environments, which were then art-directed and integrated into the motion system.